10 Jun

Skin Care Foundation Recognizes Christie Brinkley Skin Care with their Seal of Recommendation (PRESS RELEASE)

christie-brinkley-authentic-skincare-skin-cancer-foundation-seal

NEW YORK, June 9, 2015 /PRNewswire/ — This month, breakthrough anti-aging skincare line Christie Brinkley Authentic Skincare received the prestigious Daily Use Seal of Recommendation (the “Seal”) from The Skin Cancer Foundation, the only international organization solely devoted to skin cancer prevention, early detection and prompt treatment. The Seal was awarded to theRecapture 360 + IR Defense Anti-Aging Day Treatment and the Recapture Day + IR Defense Anti-Aging Day Treatment. In addition to offering broad spectrum SPF 30 protection from UVA/UVB rays, these products offer infrared ray defense.

An internationally recognized symbol of safe and effective sun protection, the Seal of Recommendation is awarded by The Skin Cancer Foundation to products that meet the requirements of its Photobiology Committee, a volunteer group of renowned scientific experts on the effect of the sun’s rays on skin. Each product that earns the Seal has had its test results reviewed by the Photobiology Committee to ensure that it sufficiently and safely “aids in the prevention of sun-induced damage to the skin.” “We’re proud to welcome Christie Brinkley Authentic Skincare to the Seal of Recommendation program,” said Skin Cancer Foundation President and Founder,Perry Robins, MD. “The Skin Cancer Foundation prides itself on providing this valuable tool that consumers can rely on when shopping for sunscreen and other sun protective products.”

Celebrated supermodel, actress, and mother Christie Brinkley approached top experts in the field to create a skincare line that met her most strident demands. From photo shoots on sun-drenched beaches to hot lights in a studio, there are numerous necessary strains that a supermodel’s life puts on the skin. Christie Brinkley Authentic Skincare features a Day Cream that is restorative andelegant enough to put under makeup to keep you protected in all conditions.

Christie Brinkley Authentic Skincare is among the first skincare lines formulated to defend against both UVA/UVB and infrared radiation. Christie collaborated with celebrity Dermatologist, Doctor Doris Day, alongside a team of top scientists and skincare experts to create products that offer full-spectrum protection. While most creams only defend against rays on the UV spectrum, Christie Brinkley Authentic Skincare also defends skin from infrared rays, which make up 54% of the radiation that reaches Earth. Formulated with advanced plant extracts, amino acids, and copper to support your skin’s anti-aging defenses, the line offers womensmoother, firmer, healthier, and younger-looking skin.

ABOUT CHRISTIE BRINKLEY AUTHENTIC SKINCARE: Inspired by the vision of legendary supermodel and actress Christie Brinkley, Christie Brinkley Authentic Skincare is a revolutionary anti-aging skincare line that recognizes that the most visible signs of aging come from the sun. Featuring a proprietary anti-aging BIO-COPPER complex, the line defends against the full spectrum of radiation that damage skin, and comes in eco-friendly packaging. Powered by cutting edge technology and award winning ingredients, products in the line range from cleansers and exfoliators to skin-brightening serums and night treatments that help women have healthy, radiant, younger-looking skin.

Photo – http://photos.prnewswire.com/prnh/20150608/221531

Photo – http://photos.prnewswire.com/prnh/20150608/221532

SOURCE Christie Brinkley Skincare LLC

17 Sep

Press Release – Brett Favre Named Ambassador for Copper Fit Brand

NEW YORK–(BUSINESS WIRE)–Retired NFL quarterback Brett Favre understands muscle and joint pain. After taking a record 525 hits during his 20-year career on the field, Favre proved a perfect candidate for Copper Fit, a line of copper-infused elbow and knee compression sleeves designed to support muscles and joints. Favre made his debut as a Copper Fit brand ambassador in the commercial, “Life After Football” that began airing nationwide in September.

copper-fit-brett-favre

“I live with muscle and joint soreness every day,” said Favre, reflecting on his life in the NFL while working on his farm in Mississippi. “But life after football can be just as tough. For knee and elbow support, I choose Copper Fit.”

Like Favre, many athletes today wear compression sleeves to help keep muscles warm and working efficiently and relieving muscle and joint pain. Copper Fit’s knee and elbow compression sleeves are infused with copper ions that help protect the garment against bacteria that can cause stains, odors, and deterioration.

“To have a legendary professional athlete like Brett as a Copper Fit Brand Ambassador is a real honor. We’re excited and privileged to have Brett on board” said CEO Andy Khubani.

For more information visit www.getcopperfit.com and watch the Copper Fit “Life After Football” video below:



Contacts
FYI PR
Alyssa Amoroso, 212-586-2240
aamoroso@fyipr.com
or
Melissa Charles, 212-586-2240
mcharles@fyipr.com

22 Aug

Press Release – Fran Drescher Says Yes! to Finishing Touch Brands

NEW YORK–(BUSINESS WIRE)–Actress, comedian, philanthropist, and star of “The Nanny,” Fran Drescher has been named the celebrity spokeswoman and face of the Finishing Touch brands. Drescher’s debut for the renowned hair removal brand hits televisions nationwide on August 18th, 2014 with the launch of the new Yes! by Finishing Touch commercial, “Girl Talk.”

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Tapping into her comedic talents, Drescher tells women how she got rid of everything in her bathroom that caused her pain, “…the razor, the tweezer, the husband…but that’s another story,” and replaced them with Yes! by Finishing Touch.

The breakthrough hair removal device, Yes!, safely removes hair anywhere, from head-to-toe, on all skin tones. Using micro-oscillation technology, the Yes! gently sweeps away unwanted hair at the surface of the skin. The advanced Sensa-Light TechnologyTM, allows for instant and pain free hair removal. In true, bubbly Fran Drescher fashion, the star says, “I don’t understand why anyone would say no when you can say Yes! – and goodbye to non-eco-friendly disposable razors.”

Yes! by Finishing Touch is the newest addition in the Finishing Touch product family. Its sister product, Finishing Touch Elite, holds the #1 position in personal hair removal devices for women (A.C. Nielsen, Units Sold at Food, Drug and Mass in the U.S. for the 52 weeks ending 1-4-14) and has sold more than 30 million personal groomers worldwide.

“What better spokeswoman can a Brand ask for? Fran Drescher has, at some point during the past 20 years, been welcomed in every woman’s home. Generations know her and love her as The Nanny. To have such a talented woman as the spokeswoman and face of Finishing Touch is a privilege,” said CEO Anand Khubani.

For more information visit www.finishingtouchyes.com and watch the Yes! by Finishing Touch commercial featuring Fran Drescher below:

Contacts
FYI PR
Tammy Brook, 212-586-2240
tammy@fyipr.com
or
Melissa Charles, 212-586-2240
mcharles@fyipr.com

21 May

Press Release – Yes! by Finishing Touch

Here’s a press release about a new product from Idea Village called Yes! by Finishing Touch.


yes-finishing-touch-press-releaseNEW YORK–(BUSINESS WIRE – April 29, 2014) – Finishing Touch, the number #1 hair remover for women in America (A.C. Nielsen, units sold in food/drug/mass, 52-week ending 1/4/14), introduces Yes!™ by Finishing Touch, the next generation in women’s hair removal. Yes! ™ is a new full-body hair removal breakthrough using Sensa-Light Technology ™ and micro-oscillation to instantly and painlessly remove hair without leaving any trace of the irritation that comes with shaving, waxing, plucking, or depilatories. The device is gentle and safe on all skin types, making it the ideal device for hair removal on your face, legs, bikini line and anywhere in between. With a rechargeable Lithium Ion battery and a portable carrying case, you can discretely take Yes! ™ by Finishing Touch anywhere and accommodate any last minute touch up needs!

“Powerful enough for the tough stuff yet gentle enough for the most sensitive skin”

Yes! ™ employs a patented Sensa-Light Technology ™ that senses when the head touches your skin and activates a micro-oscillation that gently sweeps away unwanted hair from the surface of the skin – no nicks, cuts, bumps, burns, or smell. It’s gentle enough to use on the face and bikini line, tough enough to use on arms, under arms, body, and legs. The beautifully crafted beauty tool is guaranteed safe and effective in keeping your face, legs, and bikini line clean and sexy.

Yes!™ comes with a rechargeable Lithium Ion battery and the Sensa-Light head lasts up to one full year.

“Powerful enough for the tough stuff yet gentle enough for the most sensitive skin,” notes Finishing Touch creator Andy Khubani.

Contacts
FYI Brand Communications
Michaela Foti, 212-586-2240
mfoti@fyipr.com
or
Melissa Charles, 212-586-2240
mcharles@fyipr.com